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Deep States
Do you want to believe?

My Love is the Sea
Swallows mid-flight, roses in bloom, ships riding the swell

New Melange Range
Stonewash Grey & Desert Sage

Commandos
Don't go commando, get Commandos.

CloudPress Pro
Compression that actually breathes

Yacht Rocks Vol. 3
Classic nautical stripes in timeless sage green.

New Release - X-Cup!
Jockstraps haven't changed in decades. Until now.

NiteKnit Sleepwear
Engineered for rest & recovery
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Colour Drift Kingz
The ultimate underwear for boys aged 4-14, our trunks are made with all the same high-quality features as our adult collections. They are available in a range of fun colours and prints and feature our classic fabric which wicks away sweat and lets you breathe.
We aim to dispatch your order 1-2 business days after placing your order.
Free shipping, no minimum spend.
UK Mainland: approx. 2-3 business days after dispatch. International shipping is available and calculated at checkout.
We are so confident you'll love your Step Ones, we'll give you a full refund on your first pair if you don't like them for whatever reason, within 30 days.
Unworn items in original packaging can be returned or exchanged within 30 days of delivery.
Size chart
On a line or between sizes? Size up. Tap a row to select that size.
We didn't just make underwear. We reinvented it. Now in kids sizes.
Made from viscose made from bamboo — super soft and comfortable, with no itchy tags or scratchy seams. Happy kids mean happy parents!
Our bamboo material is naturally hypoallergenic and antibacterial, meaning all kids have to worry about is where they are going to play next!
Reinforced stitching and high-quality bamboo fabric made for kids who can't sit still — they withstand endless adventures (and repeated washes).
Trust Score 4.5/5
Love them or they're free. If your kids don't love their first pair, we'll give you a full refund.